Hi-TECH Institute of Information Technology

Search engine optimization is the process of improving the quality and quantity of website traffic to a website or a web page from search engines. SEO targets unpaid traffic rather than direct traffic or paid traffic.

Internet and Search Engine Basics
Internet Marketing
Importance of Internet Marketing
Types of Internet Marketing
Importance of Search Engines
How the search Engine Works?
Understanding the SERP
Search Engine Algorithms
Google Algorithm Updates

Basic of Website Designing / Development
Website Structure and Navigation Menu Optimization
Anchor Links Optimization
Internal Link Stratergy
Creating an HTML and XML sitemaps
URL Rewriting Techniques (301, 302)
Canonical / 404 Implementation
HTML Validation using W3C
Creating Robots file & Creating sitemaps & Image tag optimization

Keywords research
How to find out what keywords your website already appears
Google auto-suggest to come up with keyword ideas
Validate your Keywords using trends.

Guest Posting
Steal your competitors backlinks
Resource Pages
Broken Links
Skyscraper Technique
Reverse Image Search
Relevant Blog Commenting
Social Profile

Create a Sitemap
Add Google Search Console
Add sitemap in Google Console

Content Generations ideas

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