Digital Marketing Training Course
Digital Marketing is the process of using digital channels to promote or market products or services. Its key components include email marketing, social media marketing, search engine optimization (SEO), and other digital
tools that allow businesses to reach their target audiences.
Digital Marketing has become increasingly important in today's world as more and more people are online. By using this, businesses can reach a larger audience than they would through traditional means such as print or television.
Additionally, it is more cost-effective than traditional marketing methods.
Introduction
- What is a Social Media Marketing?
- Why Social Marketing Important?
- Introduction
- Acoount Structure & Setup
- Campaign Setting Objectives and Structure
- Targeting
- Ad Type & Creating
- Ad Policies, Reporting & Analysis
- Introduction of Instagram
- Instagram Power Account
- Instagram Algorithm
- Instagram Influencer
- Instagram Content creation & Process
- Instagram Ads
- Instagram Growth Tools
- Monetizing Instagram Audiences
- Introduction of Twitter
- Twitter Hashtags & Trends
- The Complete Twitter Ads
- Twitter Audience Manager
- Twitter Conversion Tracking & Remarketing
- Twitter Ads - Followers
- Introduction of Pinterest 101
- The Complete Pinterest Ads
- Pinterest Tag + Events
- Pinterest Ads - Create Amazing Pins for Promoted Pins
- Pinterest Audiences
- Setup Google My Business
- Intro Google Ads
- Optimize Google My Business
- Get Google Business Review
- Introduction Youtube Account
- Customize Your Youtube URL
- Youtube Ads
- Youtube Reports & Analytics
- Create a LinkedIn Company Page/Business Page
- Introduction LinkedIn Account
- LinkedIn Group
- LinkedIn Ads
- What is LinkedIn Sales Navigator + Optimize your LinkedIn Profile?
- Yelp Advertising
- Snapchat
- WhatsApp Marketing
Introduction
- Internet and Search Engine Basics
- Internet Marketing
- Importance of Internet Marketing
- Types of Internet Marketing
- Importance of Search Engines
- How the search Engine Works?
- Understanding the SERP
- Search Engine Algorithms
- Google Algorithm Updates
- Basic of Website Designing / Development
- Website Structure and Navigation Menu Optimization
- Anchor Links Optimization
- Internal Link Stratergy
- Creating an HTML and XML sitemaps
- URL Rewriting Techniques (301, 302)
- Canonical / 404 Implementation
- HTML Validation using W3C
- Creating Robots file & Creating sitemaps & Image tag optimization
- Keywords research
- How to find out what keywords your website already appears
- Google auto-suggest to come up with keyword ideas
- Validate your Keywords using trends.
- Guest Posting
- Steal your competitors backlinks
- Forms
- Resource Pages
- Broken Links
- Skyscraper Technique
- Reverse Image Search
- Relevant Blog Commenting
- Social Profile
- Create a Sitemap
- Add Google Search Console
- Add sitemap in Google Console
- Content Generations ideas